Cape Town-based film producer, Ayanda Iman Sadek, has just released a music video for local alt-indie trio, Internet Girl. Featuring South African hip-hop artist Maglera Doe Boy, the video is directed by Royd Ringdahl, a rising talent in the local film industry (who also recently directed the latest video for synth-pop star, Stronza, which we premiered just last month)
The “Pull Up” video is set against grand soviet architecture and a constantly dynamic black cyc studio space, exuding a sense of power and scale. This is Internet Girl’s biggest track to date, with impressive streaming numbers on Spotify and catching the attention of UK artist Slawn.
Watch the full video below:
Both Royd and Ayanda believe the music video brings something fresh and dynamic to South Africa’s music scene. Ayanda shares, “The music video for ‘Pull Up’ by Internet Girl ft. Maglera Doe Boy is one of the boldest visual showcases South Africa has seen for some time, marked by its striking black-and-white palette with moments of cold colour. From weightless moments falling through abstract glass formations to a floating gun pitted against Maglera Doe, each phase of the video presents a new visual treat for the viewer.”
Stream more music by Internet Girl here.
Credits:
Directed by Royd Ringdahl
Produced by Ayanda Iman Sadek
