On 25 January, 2025, gear up and get ready – Heineken® is launching their much anticipated Heineken House in Jozi. The location will be announced sometime during December and this kickstart event will fuse a combination of music, fashion, art and creativity, with a mix of some of South Africa’s biggest music maestros, artists and fashion brands. 

Set to grace the musical stage amongst others are both Dee Koala and DBN Gogo. In case you didn’t already know, award winning artist Dee Koala (style icon and queen of Khaltsha) has been featured on Connect Everything Collective more than once and has a career to be marvelled at. She has collaborated with the likes of Busiswa, Riky Rick, and Sho Madjozi and her 2019 debut album won the Best Female Award at the 2020 South African Hip Hop Awards. 

Dee also co-founded the annual 4 The Khaltsha music and art festival and is listed among the 100 Most Influential People In South Africa’s Urban Culture category. 

DBN Gogo, who is one of SA’s biggest DJs and a renowned music producer, is known for her dynamic performances and platinum-certified hit “Khuza Gogo”. DBN Gogo is certainly one of the most sought-after musos at the moment and is set to bring major heat to the launch of Heineken House.

Further to the musical contributors, there will be artistic installations from:

Samurai Farai and Yay Abe. One of our first interviews and our first digital cover, contemporary artist Samurai Farai is inspired by societal dynamics and the African Diaspora. His colourful pieces explore themes of identity, mental health, and the human experience. His work has been featured in high-profile collaborations and he has painted large-scale murals across South Africa. Farai is also known for pushing boundaries in the NFT space. Yay Abe (Russell Abrahams) is a Cape Town-based illustrator whose colourful, playful style has adorned everything from the AFCON 2024 opening ceremony to Africa’s largest billboard.

Heineken House will also showcase collaborations with local fashion brands including: Rosey & Vittori and DENIMBYDOME. 

From local emerging talent to established icons, Heineken House have got many surprises in store for the highly anticipated event.  

Tickets for this collaborative experience are not for sale, instead, keep an eye on their social channels and in-store opportunities that will be available over the next two months to secure yours. 

Here’s the invite: step inside to discover a fresh Heineken world and celebrate good times with fellow creatives.

Visit Heineken’s website to keep up to date

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For more news, visit the Connect Everything Collective homepage www.ceconline.co.za