It has been announced that South African textile and fashion designer, Sindiso Khumalo, is set to launch a collaborative collection with Scandinavian retailer ‘& Other Stories’. Sindiso is an alumni of Central Saint Martin’s MA in ‘Design for Future Textiles’ – and has gone on to amass an incredible local and international career, with a win at the LVMH Prize in 2020, and numerous collaborations centred on sustainability and storytelling through textile design and fashion – notably, Sindiso was hand-picked by Sarah Andelman for a Vans X Vault collection in 2022.
This won’t be the first Scandi partnership for Sindiso; she collaborated with IKEA on their 2019 ÖVERALLT collection. With & Other Stories, the collection will feature ready-to-wear clothing, accessories, swimwear, shoes and bags in a comprehensive showcase of Sindiso’s ability to channel her vision through the brand codes of varying spaces. We are hoping to see more of Sindiso’s Ndebele and Zulu heritage fuel the heart of the collection, as she continues to take reference from her culture across the world. The collection is said to feature Khumalo’s hand-painted watercolours and collage prints, and in a variety of sustainable materials; a deep focus point for Sindiso, and for the H&M Group overall.
Images sourced via harpersbazaar.com
For comment, Sindiso told Harper’s Bazaar that “we want to open up a sustainability conversation with more people. My hopes and wishes for this co-lab with & Other Stories are to shine a light on African design and the magical nature of our enigmatic continent,” she added. “Another goal is to communicate to the customer the importance of the materials when building your wardrobe, showing that clothing made from materials sourced in a more sustainable way, can be bold and playful.”
The collection will launch in April & will be available in mid-level price points as set out by & Other Stories’ retail model.
Written by: Holly Beaton
Published: 7 February 2023
