YOUR VOICE FOR POPULAR CULTURE.
An independent media space & integrated agency capturing the zeitgeist of Africa’s creative arts community. Covering news, music, fashion, art, culture and creativity.
Editorial ///
Princess of Amapiano, DJ and Producer Uncle Waffles is adidas South Africa’s Latest Superstar
adidas South Africa announced multi-platinum international DJ-producer Uncle Waffles as the latest partner to sign to...
Selfi x Shelflife is A Totemic Vision of Femininity And Streetwear
The collision of Selfi and Shelflife is a collaboration for the South African archives; each occupies its own distinct...
IAMISIGO’s SS26 CPHFW Debut Was A Ceremony of Duality
For her Spring/Summer 2026 collection, Lagos-based designer Bubu Ogisi of IAMISIGO posed a question that would frame...
One Shape, Styled With Intention – Robyn Agulhas Is A G-Star’s G-Shape Denim Muse
G-Star, a brand known for celebrating the multiplicity of possibility with denim, transcending trends, has partnered...
The Controversy Surrounding The AI generated Guess Advert That Was Featured In Vogue’s August Edition
In the August print edition of Vogue, a seemingly ordinary Guess two-page spread appeared; a radiant blonde model in a...
Kendrick Lamar and Dave Free Launch Project 3, A Full-Service Creative Agency
As Kendrick Lamar continues to pack out arenas across the globe on his world tour, he’s also intent on the business of...
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DESIREE ANNOUNCES MMiNO 2026 IN CAPE TOWN WITH QUEEZY & OMOLOKO
South African selector DESIREE opens the new year by bringing MMiNO back to the Mother City. On 8 January, The Alley...
ED SHEERAN RELEASES ‘PLAY – THE REMIXES EP’
Fresh off the success of his ninth UK No. 1 album Play, Ed Sheeran further broadens his sonic horizons with the...
Mandisi Dyantyis returns with his third studio album, ‘Intlambululo: Ukuhlambulula’
Revered South African composer, trumpeter, and vocalist Mandisi Dyantyis returns with his most transformative work to...
Jambal releases ‘Start Like This’ and ‘Thalassophobia’
Only Good Stuff present, 'Start Like This' and 'Thalassophobia', the first two singles from Luxembourg jazz quartet...
ABOUT US
An independent media space & integrated agency capturing the zeitgeist of South Africa’s creative arts community. Covering news, music, fashion, art, culture and creativity.
We are committed to analysing, curating, and proliferating stories of youth culture & creativity; this is essential in harnessing the explosive potential of South African brands, creatives and wayshowers.
We focus on innovation and selling newness through our curatorial lens of popular culture and storytelling. We believe that independent media is critical for containing and creating impactful content as it happens.
With the integration of our media publication and digital agency, we offer a uniquely positioned set of skills and services that effectively capture the markets’ shifting landscape and allow us to amplify campaigns, editorials and co-branded content through our media eco-system. Contact us for media submissions, advertising and sponsored article content and head to our agency page to find out more about our services.
Information flies across the world untethered, but it can be directed, curated and injected with positive energy. Everything is connected, yet sometimes we can only see that looking backwards towards the past.
What if we could connect things yet to come through vision and foresight?
Through understanding the shifts that created the challenges and recognising the best way to change them requires our technique, intuition and vast experience.
We exist for our community, businesses and brands to thrive by always connecting everything forwards; into the future and beyond.
CEC – a producer, an orchestrator and a multiplier: Bringing value to your brands, business and our community where it matters most…
By Connecting Everything Clearly.
We are culture. We are Connect Everything Collective.
